- Work
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W / 001 Red Bull: Mind Gamers Platform
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W / 002 Falter’s Inferno
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W / 003 Squarespace: Playing Lynch
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W / 004 110 Prozent: Interactive Magazine
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W / 005 Google: Konterball
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W / 006 Schullin: My Diamond Ring
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W / 007 Keego: A Bottle Made for Sport
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W / 008 Feinkoch: A Recipe Platform
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W / 009 In-Vision Site Redesign
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W / 010 Accor Hotels: Seeker Project
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W / 012 Samsung: Do What You Can’t
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W / 013 Four Paws: Ruthless Campaign
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W / 014 Bruegel: An Exhibition Site
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W / 015 200 Years Erste Bank
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W / 016 Expensify Th!$
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W / 017 GetYourGuide Awards
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W / 018 Alzheimer’s Association: Our Stories
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W / 019 Chobani Foodservice
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W / 020 Spotify & SoundGirls: Make it EQL Directory
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W / 021 100 Years of Viennese Modernism
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W / 022 Which One Am I Now Magazine
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W / 040 Moët Hennessy: Volcán Tequila
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W / 046 Sabah Shoes: E-Commerce
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W / 060 H&M x Role Models
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W / 066 Kindred Motorworks
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W / 080 Nutrafol: Brand Refresh
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W / 084 PrimaHealth Credit
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W / 093 Oculus Quest Day
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W / 096 Le Labo: Le Journal Society
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W / 121 Tersa
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W / 124 Overheard
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W / 145 Transforming Cowboy State Daily
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W / 164 100 years OEBB
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W / 174 IKEA x Cömmunity
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W / 177 Getty: PST ART
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W / 370 Nutrafol Skin
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W / 382 Freaks of Nature – Website
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W / 407 Nutrafol – Brand Refresh
- About
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A / 000 About
- News
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N / 001 New Office!
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N / 003 8 Learnings From Working Abroad in Lisbon
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N / 004 A Realtime Multiplayer Game with Deepstream
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N / 005 7 wild Cannes Lions
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N / 009 2 Annual Awwwards Nominations
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N / 010 New campaign for CCA 2020
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N / 014 wild.space.01
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N / 021 How Machine Learning is Changing Digital Marketing
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N / 022 Connect Apple Shortcuts to a Notion Database
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N / 023 Our Roadmap to a 4-Day Work Week
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N / 025 wild.week.01/2023
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N / 029 wild.week.07/2023
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N / 030 wild joins the Residence Network
- Random
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R / 004 Nipple
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R / 007 Supperlüpy
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R / 011 Henry the dog
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R / 012 Club Hoho
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R / 013 Wild Spezial
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R / 014 Studio Zeltgasse
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R / 015 Not good at doing normal things
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R / 015 Mein Honig
- Employees
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E / 002 Matthias Mentasti
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E / 003 Thomas Lichtblau
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E / 005 Thomas Ragger
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E / 019 Raphael Loder
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E / 035 Jennifer Bruckberger
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E / 036 Oskar Wild
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E / 038 Simone Glück
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E / 044 Edoardo Lunardi
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E / 052 Monde Marafane
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E / 056 Kerstin Harrer
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E / 058 Eva Landaluce
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E / 060 Tom Schönmann
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E / 063 Alex Pagnotta
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E / 066 Leandro Madeo
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E / 067 Anna Mitterhauser
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E / 070 Katharina Chalupsky
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E / 072 Guilherme Lopes
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E / 073 Gabriela Bolboceanu
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E / 074 Bianca Reis
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E / 075 Amaia Otaola
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E / 077 Adrian Mititelu
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E / 078 Kacper Gałka
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E / 079 Anton Fullerton
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E / 081 Daniel Maslan
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E / 082 Chantell Collins
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E / 083 Michael Leithner
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E / 085 Benedikt Berger
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E / 086 Felix Häusler
Samsung – Building A Mobile-First Interactive Video
On The Run With Samsung
To promote their newest line of products, Samsung wanted to put a spin on a video campaign that put mobile well and truly first.
Luckily, wild got on board with the project before the video shoot with Austria’s greatest living skier: Marcel Hirscher. Having speedily built our concept, this importantly meant we could make sure it was shot in a format usable with both portrait mobile and standard desktop-sized screens.
In six short weeks, we built a concept, advised on a video shoot, and crafted an energetic website to match the fiery feel of this campaign for a global brand – and more importantly one starring a living Austrian legend!
The design highlights Samsung’s products with an agile and intuitive system for scrubbing through the video, following Marcel Hirscher on an action packed urban chase. As the video progresses, users can reveal detailed info pages about the products.
Though built chiefly with mobile in mind, we went the extra mile to ensure the site remains just as engaging an audiovisual experience on desktop.
Expecting an audience sourced from social media, we built the site to be a seamless jump from platforms such as Instagram.
On mobile in particular, the video functions in an instinctive way inspired by social platforms and quick for users to understand.
There’s several nifty little easter eggs too, including an animated Galaxy watch that tells the real time, and some low-key interactive content to show off Samsung’s products.
This project was in many ways challenging and required quite some creative flexibility. Seeing the successful result online kind of made me feel like Marcel Hirscher.
Matthias Mentasti Managing Partner & Head of People & Culture
What do Marcel Hirscher and Samsung even have in common? It’s the uncompromising precision, state-of-the-art technology and the constant pursuit of excellence. Make the impossible possible - this is what also summarizes this whole project best.
